Einstein Healthcare Network - Albert Einstein Society
Employee Giving Campaign
Einstein Healthcare Network is a private, not-for-profit organization with several major facilities and many outpatient centers. Their primary mission is to provide compassionate, high-quality healthcare to the greater Philadelphia region.
The Albert Einstein Society raises funds for grants for Einstein employees and physicians to conduct research and innovative initiatives. Funds are raised primarily from the network's 8,500 employees and 2,500 physicians; board members and volunteers from the local community are donors as well.
- Graphcom created a comprehensive marketing campaign to improve employee participation in the Albert Einstein Society.
- The campaign consisted of writing, design, and photography for a full suite of marketing materials, including brochures, postcards, posters, table tents, and more.
- In the two years since Graphcom’s rebranding, the Albert Einstein Society had its highest-grossing season in the initiative’s 40-year history at $660,000! In 2015 alone, that money funded 28 new program and research grants, and allowed 56 Einstein employees, physicians, and residents to put their genius ideas to practice.
Check out the full case study here.
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